Several months after the Hollywood Critics Association rebranded itself as the Hollywood Creative Alliance, the org has also given its signature awards shows a new name. The Hca announced Friday that its various Hca awards will now be known as ‘The Astra Awards.’
That means the Hca Film Awards, Hca TV Awards and Hca Creative Arts Awards will become the Astra Film Awards, Astra TV Awards and the Astra Creative Arts Awards. The name change was approved by the org’s advisory committee on Nov. 17.
“As the Hollywood Creative Alliance expands to include creatives and other industry professionals, we wanted an award name that would be reflective of the newly relaunched organization,” said Hca CEO Scott Menzel in a statement. “The name ‘Astra’ is a perfect award show title evoking celestial brilliance and creative mastery. It encapsulates the collaborative spirit, symbolizing individual stars and elegantly embodies the industry’s aspiration,...
That means the Hca Film Awards, Hca TV Awards and Hca Creative Arts Awards will become the Astra Film Awards, Astra TV Awards and the Astra Creative Arts Awards. The name change was approved by the org’s advisory committee on Nov. 17.
“As the Hollywood Creative Alliance expands to include creatives and other industry professionals, we wanted an award name that would be reflective of the newly relaunched organization,” said Hca CEO Scott Menzel in a statement. “The name ‘Astra’ is a perfect award show title evoking celestial brilliance and creative mastery. It encapsulates the collaborative spirit, symbolizing individual stars and elegantly embodies the industry’s aspiration,...
- 12/1/2023
- by Michael Schneider
- Variety Film + TV
Exclusive: Longtime independent public relations professional Hilda Somarriba has joined 42West as VP in the company’s Los Angeles Entertainment Marketing division.
Somarriba joins existing VP Diana Peters, who has been with the company since last fall. Both report to Annalee Paulo, President—Entertainment Marketing (West Coast), and they will also work closely with CEO Amanda Lundberg and Tom Piechura, President—Entertainment Marketing (East Coast) as well as the entire bicoastal team.
“For ages, I’ve witnessed Hilda successfully guide indie filmmakers and their films from being festival unknowns to taking the awards stage. Her unrivaled passion and PR acumen are great assets for 42West. Diana’s commitment to her clients is steadfast and—coupled with her mastery in above-the-line, crafts PR, and content campaigns—she is unstoppable,” said Paulo. “Hilda and Diana are leaders whose expertise, deep industry connections, and love for entertainment and pop culture are advantages for...
Somarriba joins existing VP Diana Peters, who has been with the company since last fall. Both report to Annalee Paulo, President—Entertainment Marketing (West Coast), and they will also work closely with CEO Amanda Lundberg and Tom Piechura, President—Entertainment Marketing (East Coast) as well as the entire bicoastal team.
“For ages, I’ve witnessed Hilda successfully guide indie filmmakers and their films from being festival unknowns to taking the awards stage. Her unrivaled passion and PR acumen are great assets for 42West. Diana’s commitment to her clients is steadfast and—coupled with her mastery in above-the-line, crafts PR, and content campaigns—she is unstoppable,” said Paulo. “Hilda and Diana are leaders whose expertise, deep industry connections, and love for entertainment and pop culture are advantages for...
- 10/20/2022
- by Anthony D'Alessandro
- Deadline Film + TV
During his acceptance speech at Friday’s Icg Publicist’s Guild awards luncheon, legendary director Francis Ford Coppola made an impassioned plea for the Russian invasion of Ukraine to end.
“I confess I met Putin, and I met Zelenskyy who is really a show business guy, his whole government, all of them are actors,” Coppola said during his acceptance speech. “And I know of what I speak when I say, if one word would just be said, one word with the force of meaning: Stop. It would [be] stop, because believe me, anyone who knows this, the difference between NATO and the Russian forces is 25 times greater. And, Putin is not an insane, deranged person. He is a calculating person and if someone said stop and meant that, he would stop.”
Coppola was in attendance accepting the Guild’s lifetime achievement award. During his speech, he briefly thanked his publicist of 10 years,...
“I confess I met Putin, and I met Zelenskyy who is really a show business guy, his whole government, all of them are actors,” Coppola said during his acceptance speech. “And I know of what I speak when I say, if one word would just be said, one word with the force of meaning: Stop. It would [be] stop, because believe me, anyone who knows this, the difference between NATO and the Russian forces is 25 times greater. And, Putin is not an insane, deranged person. He is a calculating person and if someone said stop and meant that, he would stop.”
Coppola was in attendance accepting the Guild’s lifetime achievement award. During his speech, he briefly thanked his publicist of 10 years,...
- 3/25/2022
- by Wilson Chapman
- Variety Film + TV
Exclusive: Annalee Paulo has been named president of 42West’s West Coast Entertainment Marketing division. The appointment was made by CEO Amanda Lundberg. Paulo will succeed veteran public relations executive Susan Ciccone who, after 15 years with the company, has decided to leave 42West to spend more time with family in Los Angeles and Virginia.
In her new position, Paulo will work alongside East Coast President Tom Piechura in running the company’s Entertainment Marketing division, which oversees a variety of theatrical, streaming, corporate and personal PR campaigns, and supervising its 30 employees.
“I’m a proud longtime member of 42West,” says Paulo, who is widely respected in Hollywood for her acumen as a publicist and her strong filmmaker client list. “I’m excited to take on this new leadership role within our uniquely collaborative, team-based culture as we continue to expertly guide our clients through an ever-changing and energized media/content landscape.
In her new position, Paulo will work alongside East Coast President Tom Piechura in running the company’s Entertainment Marketing division, which oversees a variety of theatrical, streaming, corporate and personal PR campaigns, and supervising its 30 employees.
“I’m a proud longtime member of 42West,” says Paulo, who is widely respected in Hollywood for her acumen as a publicist and her strong filmmaker client list. “I’m excited to take on this new leadership role within our uniquely collaborative, team-based culture as we continue to expertly guide our clients through an ever-changing and energized media/content landscape.
- 9/24/2021
- by Mike Fleming Jr
- Deadline Film + TV
Exclusive: 42West has hired former Rubenstein Evp Katie Schroeder as the firm’s Evp of Strategic Communications.
Simultaneously, 42West has promoted Rachel Aberly, Scott Feinstein and Annalee Paulo to Evp and Tara Fitzpatrick Portanova and Megan Zehmer to VP, all in the company’s Entertainment Marketing Division.
With Fitzpatrick Portanova and Zehmer’s promotions, they join Ashton Fontana, Jodie Magid Oriol, Todd Nickels and Jordan Van Brink as Vice Presidents in the company’s Entertainment Marketing Division.
Schroeder will report to Strategic Communications Division President Susie Arons, while the five report to Entertainment Marketing Division Presidents Susan Ciccone and Tom Piechura.
“Katie is among the most well-respected public relations professionals in the industry, and it will be incredible to bring her talents and expertise to our company. Rachel, Scott and Annalee have been part of our leadership — and a major driving force behind the ongoing success of our company — for many years,...
Simultaneously, 42West has promoted Rachel Aberly, Scott Feinstein and Annalee Paulo to Evp and Tara Fitzpatrick Portanova and Megan Zehmer to VP, all in the company’s Entertainment Marketing Division.
With Fitzpatrick Portanova and Zehmer’s promotions, they join Ashton Fontana, Jodie Magid Oriol, Todd Nickels and Jordan Van Brink as Vice Presidents in the company’s Entertainment Marketing Division.
Schroeder will report to Strategic Communications Division President Susie Arons, while the five report to Entertainment Marketing Division Presidents Susan Ciccone and Tom Piechura.
“Katie is among the most well-respected public relations professionals in the industry, and it will be incredible to bring her talents and expertise to our company. Rachel, Scott and Annalee have been part of our leadership — and a major driving force behind the ongoing success of our company — for many years,...
- 1/27/2020
- by Anthony D'Alessandro
- Deadline Film + TV
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