Linktree has acquired link-in-bio tool Koji, which raised nearly $40 million to build landing pages populated with monetization- and audience-building “mini apps” for creators.
Financial details of the acquisition are not being disclosed. It’s also not clear if any Koji executives and/or staff will join Linktree. We do know, however, that as part of the deal, Linktree will sunset both the Koji brand and product Jan. 31, 2024.
Koji and its parent company, GoMeta, were co-founded by Dmitry Shapiro and Sean Thielen in 2016. As of January 2022, when the company raised $20 million to get into crypto, it offered more than 200 mini apps and had 150,000+ creators using its link-in-bio platform. Examples of the mini apps on offer include your standard tip jar; Video Request, a Cameo-like commission app; and Billboard, a tool where creators can sell ad slots on their landing page.
Linktree says all creators currently using Koji will receive three months...
Financial details of the acquisition are not being disclosed. It’s also not clear if any Koji executives and/or staff will join Linktree. We do know, however, that as part of the deal, Linktree will sunset both the Koji brand and product Jan. 31, 2024.
Koji and its parent company, GoMeta, were co-founded by Dmitry Shapiro and Sean Thielen in 2016. As of January 2022, when the company raised $20 million to get into crypto, it offered more than 200 mini apps and had 150,000+ creators using its link-in-bio platform. Examples of the mini apps on offer include your standard tip jar; Video Request, a Cameo-like commission app; and Billboard, a tool where creators can sell ad slots on their landing page.
Linktree says all creators currently using Koji will receive three months...
- 12/14/2023
- by James Hale
- Tubefilter.com
Link-in-bio platform Koji has launched a new crypto wallet product that will allow creators to mint and utilize NFTs, and access other web3 functionalities inside TikTok, Instagram, and the other social networks where it operates.
Koji says its wallet enables creators to access these functionalities without a browser extension or having to download a third-party app. The crypto wallet supports Ethereum and Polygon – an Ethereum scaling solution – and is now available to all Koji users.
“Someone who has never interacted with crypto can visit a creator’s link-in-bio, mint an Nft, and then use that Nft to access exclusive content in one of the creator’s other apps, all without ever leaving Instagram or installing a wallet app,” Koji CEO Dmitry Shapiro said in a statement.
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Koji says its wallet enables creators to access these functionalities without a browser extension or having to download a third-party app. The crypto wallet supports Ethereum and Polygon – an Ethereum scaling solution – and is now available to all Koji users.
“Someone who has never interacted with crypto can visit a creator’s link-in-bio, mint an Nft, and then use that Nft to access exclusive content in one of the creator’s other apps, all without ever leaving Instagram or installing a wallet app,” Koji CEO Dmitry Shapiro said in a statement.
Visit Tubefilter for more great stories.
- 2/17/2022
- by Geoff Weiss
- Tubefilter.com
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