I liked that this was a bit of a rip off of the film 'The Founder' with Michael Keaton, and this episode did have some very funny moments.
However, it does fun out of steam fairly quickly, and the story seems to go to a place that isn't overly funny.
It's well-intentioned, there's no (and never) any doubt about that, but some of these series thirty-three episodes have suffered from the same problem and that's that they don't seem to be able to build on a fine premise that's been set out for them.
It's a shame, but once it ends up being 'Krusty loses everything' you can sort of think of many other examples of episodes that have gone down the same track, and they've all been better.