This short film seems to have been created to get people interested in starting their own Brunswick bowling alley. It promotes the various populuxe designs for equipment, the various colour schemes possible, and the designs possible for the alley itself. Also shown: Designs for the locker rooms (seperate for men and women), and some gimmicks like a sensor that can tell when someone steps over the line (goof: the sensor didn't go off when a little boy trips and gets a strike!). The film shows an example family (man, women, daughter, son) enjoying the populuxe bowling alley, which is promoted in the film as a wholesome place for family entertainment. The film was created for a specific purpose (get more people starting Brunswick franchises), and today it has nostalgic value. The film is very useful as stock footage, and can be easily found online on websites such as YouTube and the Internet Archive.
Review of The Golden Years
